The cup is your best billboard

A regular holds your cup for twenty minutes. One code on the sleeve turns that into a loyalty sign-up, a menu, or a Google review, and you can change what it does tomorrow without reprinting a thing.

  • A loyalty card that lives on the phone and can't be lost
  • Menus and specials you change without reprinting
  • Proof of which code, table and window actually get scanned
3 places
Cup sleeveJoin & get a free 10th
Table tentToday's menu
Window decalOrder ahead
52%of adults belong to a café or restaurant loyalty programNational Restaurant Association, 2024
~60%of Starbucks' US revenue comes from rewards membersStarbucks FY2025 results
4–6codes is all a single-site café needs, in our experienceQRmory
The setup

Four codes run a café

Not twenty. Four, each with one job. Every one is dynamic, so the destination changes when your specials do.

Multi-link

Loyalty

A digital punch card. Customers join in one tap, and you see who comes back without buying a loyalty app.

Goes onCup sleeves, counter card
PDF

Menu & specials

Full menu, allergens and today's specials. Swap the file at 6am and every printed code follows.

Goes onTable tents, A-frame
Website

Order ahead

Sends the queue to your ordering page before they reach the counter. Point it anywhere: Square, Shopify, your own site.

Goes onWindow decal, footpath sign
Website

Reviews

Straight to your Google review form. Put it where the coffee was good: the receipt, not the door.

Goes onReceipts, takeaway bag

A Tuesday, 7:15am

What actually happens when the loyalty code goes on the cup.
7:15 AMShe orders a flat whiteSame as every Tuesday. The cup goes out with your sleeve on it.
7:19 AMShe scans while it coolsNo app, no typing. The phone camera opens your loyalty page.
7:20 AMShe's inName and email, one tap. Ninth coffee tracked on her phone, not a card in the wallet.
11:00 AMYou check the dashboardEleven scans this morning, most between 7 and 9. The cup is doing the work.
Next monthYou swap the offerThe same printed sleeve now points at the winter menu. No reprint, no new sticker.
Print guide

Where it goes, how big, what breaks it

PlacementMin sizeError corr.Links toWatch out for
Cup sleeve / takeaway cup25 mmHLoyalty sign-upCurved surface and condensation. Keep the quiet zone clear and avoid glossy stock.
Table tent35 mmMMenu & specialsSits 400 mm from the eye; bigger than this is wasted space.
Window decal80 mmMOrder aheadPrint it to be read from outside; test through the glass at night with the lights off.
Receipt footer20 mmHGoogle reviewThermal paper fades and prints soft. Keep the pattern chunky and test on your printer.
A-frame / footpath120 mmMMenu or promoScanned from 1.5–2 m away in daylight. Dark pattern on light only, never a photo behind it.
Starter kit

Three codes, pre-filled

We set the type, the frame, the wording and the error correction for each one. You paste your links and hit download.

Open the kit Free account · 3 dynamic codes · no card
Honest bit

Four ways cafés waste a code

We'd rather you printed two good codes than ten that nobody scans.

A code with no reason to scan“Scan me” alone gets ignored. Say what's behind it: free tenth coffee, tonight's specials, order ahead.
Printing it too small on the cupBelow about 25 mm the phone gives up, especially on a curved sleeve in one hand.
Linking to the PDF that never changesIf the menu file is static, use a dynamic code anyway. The day you change prices you'll be glad.
One code doing three jobsA landing page with loyalty, menu and socials measures nothing. One job per code, so the numbers mean something.
Recommended for cafés & coffee shops

Explorer — $5.99/mo

A café runs on four to six codes, so Explorer's 25 dynamic codes leave room for events, a second site and seasonal specials. Start on Free (3 codes) if you only want loyalty and a menu.

25 dynamic codes Scan analytics Change the destination any time 1 custom domain

Cafés & coffee shops questions

The ones owners actually ask us before they print.

The ones with a clear payoff do: free coffee, the menu, skipping the queue. Every recent phone opens codes from the camera app, no app to install. Give it a reason and a short bit of text, and you'll see it in the scan numbers.

Next door